Be truly PEOPLE CENTRIC. ENGAGE Your Teams. INSPIRE Top Management.

Strategic insights tailored for impact

Insights go beyond intelligence—they touch senses and emotions.
Our unique approach blends in-depth consumer research with the art of video to deliver insights that resonate and move the lines,
for real.

We are an international team of CONSUMER INSIGHTS EXPERTS working with video professionals across EUROPE, ASIA, AND THE US. Our mission is simple: to help brands connect more deeply with their audiences by SHOWING THEM, NOT JUST TELLING THEM.

We've reimagined video for insights, tailoring every step to research needs. From briefing to final cut, our videos blend insights expertise with professional standards, ensuring they engage visually and resonate deeply.

Each video is custom-designed to fit the specific needs of your study: What is the objective? Who is the audience? Which media channels will be used?...
We adapt the format, process, and technical details to deliver insights that align with your strategic goals.

With innovative processes and a strong network, we deliver professional videos cost-effectively. This makes high-quality visual storytelling accessible for all your consumer research needs, without losing impact.

VIDEO REIMAGINED FOR INSIGHTS

We have significantly shortened production timelines to match the fast pace of marketing decision-making.

TAILOR-MADE

DEMOCRATIZED

PROFESSIONALIZED

AGILE

5.INNOVATION

Innovation: foster, test, develop

1.BRAND

Brand Image / DNA, brand repositioning

2.TARGET

Target portrait, persona typology, client's journey, brand/product experience

4.TESTS

Communiation test, product testing, mix test (pack, price positioning, name etc.)

3.EXPLORATION

An in-depth understanding of a category, a market, a problem

OUR RESEARCH SCOPE

SOME OF OUR VIDEO SOLUTIONS

TARGET PORTRAITS & REPORTAGES

Dive deep into understanding your audience, specific issues, or market categories. These videos offer a nuanced view of consumer behaviours and market dynamics, placing your brand or target in its real-world context, and bringing insights to life with authentic, on-the-ground storytelling.

VIDEO RESULTS

For strategic research projects, conventions, and board meetings

For target research, persona, typology, market /category exploration, search for innovations

To promote alignment and action within your organization:

Brief executive summaries for decision-makers
Engaging videos for broader team sharing
Animated graphs, direct narration, mixed sources (experts, consumers, Competitive benchmarks…)

VIDEO & WORKSHOPS

For innovation researches, brand positioning workshops

Enhance your workshop experience and effectiveness with integrated video clips, featuring experts, immersive field insights, and market footage.

TESTIMONIALS & INTERNAL COMMUNICATION

To enhance corporate value propositions, encourage team commitment

Using our qualitative interview skills for internal communication, we capture authentic insights and unscripted stories, moving past clichés to promote stronger engagement and connection within your organization.

SENIOR EXPERTISE

With over 15 years of experience each, our management team brings a sharp eye for market trends and a deep understanding of consumer behavior. We are seasoned experts in navigating complex market landscapes, ensuring that every project benefits from strategic insights grounded in extensive industry knowledge.

INTERNATIONAL REACH

Based in Shanghai and Paris, our team operates across three continents (Europe, US, and Asia). We believe in the power of cross-cultural perspectives to enrich our research, making international market dynamics a cornerstone of our approach. Our global presence ensures that we can provide a nuanced understanding of diverse consumer segments.

Professional video is at the heart of our deliverables, making complex insights easy to communicate and deeply engaging. Our people-centric approach integrates high-quality visuals that bring consumer stories to life, creating a more impactful connection between insights and strategy.

VIDEO-DRIVEN INSIGHTS

WHY US

"Thank you to With Their Eyes and to Marguerite Fritz for her support on this project. The quality of the guidance and deliverables throughout the project, as well as the short films delivered at the end, were of outstanding quality and authenticity. Marguerite’s professionalism and the trust she was able to instill in the teams were key elements in the success of the project."